Apathy Curve: Click for More!

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Tuesday, March 18, 2014

Click for More!

Charlie Brookner on the evolution (devolution?) of the internet:

Now, here, in the present day, it's clear the internet wasn't a fad. More or less everything else was. Newspapers, for instance. They used to be sombre dossiers issued each morning, bringing grave news from Crimea. Now they're blizzards of electric confetti, bringing The Ten Gravest Crimean Developments You Simply Won't Believe. The art of turning almost any article of interest into a step-by-step clickbait walkthrough has been perfected to the point where reading the internet feels increasingly like sitting on the bog in the 1980s reading a novelty book of showbiz facts that never fucking ends.

No invention of man will go unmolested by the lowest common denominator.

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